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Privacy policy

1. Data protection at a glance

General information

The following information provides a simple overview of what happens to your personal data when you visit this website. Personal data is any data which can personally identify you. Detailed information on the subject of data protection can be found in our privacy policy below this text.

Data collection on this website

Who is responsible for data collection on this website?

Data processing on this website is the responsibility of the website operator. You will find their contact details in the section ‘Note on the responsible entity’ in this privacy policy.

How do we collect your data?

On the one hand, your data is collected when you provide it to us. This may be data that you enter in a contact form, for example.

Other data is collected automatically or with your consent by our IT systems when you visit the website. This is mainly technical data (e.g. internet browser, operating system or time of page view). This data is collected automatically as soon as you enter this website.

What do we use your data for?

Part of the data is collected to ensure error-free provision of the website. Other data may be used to analyse your user behaviour.

What rights do you have regarding your data?

You have the right at any time to receive information free of charge about the origin, recipient and purpose of your stored personal data. You also have a right to request the correction or deletion of this data. If you have given your consent to data processing, you can revoke this consent for the future at any time. In certain circumstances, you also have the right to demand the restriction of the processing of your personal data. Furthermore, you have a right of appeal to the competent supervisory authority.

You can contact us at any time with regard to this and other questions concerning data protection.

Third-party and analytical tools

When visiting this website, your surfing behaviour may be analysed statistically. This is mainly done with analytical programs.

You will find detailed information about these analytical programs in the following privacy policy.

2. Hosting and content delivery networks (CDN)

External hosting

This website is hosted by an external service provider (hoster). The personal data collected on this website is stored on the servers of the hoster. This may include primarily, IP addresses, contact requests, meta and communication data, contractual data, contact details, names, website accesses and other data generated via a website.

The hoster is used for the purpose of contract fulfilment with respect to our potential and existing customers (Art. 6 para. 1 lit. b GDPR) and in the interests of a secure, fast and efficient provision of our online offer by a professional provider (Art. 6 para. 1 lit. f GDPR).

Our hoster will only process your data to the extent necessary for the fulfilment of its service obligations and will follow our instructions with regard to this data.

We are using the following hoster:

DNN GmbH
Johann-Krane-Weg 8
48149 Münster

Conclusion of a contract for order processing

We have concluded an order processing contract with our hoster in order to ensure that data processing is compliant with data protection.

3. General notes and mandatory information

Data protection

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially, in accordance with the statutory data protection regulations and this privacy policy.

If you use this website, various personal data is collected. Personal data is any data which can personally identify you. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this is done.

We would like to point out that data transmission on the Internet (e.g. communication by email) can involve security vulnerabilities. Complete protection of the data against access by third parties is not possible.

Note on the responsible entity

The responsible entity for data processing on this website is:

herotec GmbH Flächenheizung
Am Bosenberg 7
D-59227 Ahlen

Tel.: +49 2382 8085-0
E-Mail: info@herotec.de

The responsible entity is the natural or legal person who, alone or jointly with others, determines the purposes and means of processing of personal data (e.g. names, email addresses etc).

Storage period

Unless a more specific storage period is stated within this privacy policy, your personal data will remain with us until the purpose for data processing no longer applies. If you assert a valid request for deletion or revoke consent to data processing, your data will be deleted unless we have other legally permissible reasons for storing your personal data (e.g. retention periods under tax or commercial law); in the latter case, the data will be deleted once these reasons no longer apply.

Note on data transfer to the USA

Our website includes tools belonging to companies based in the USA, among other things. When these tools are active, your personal data can be passed on to the US servers of the respective companies. We would point out that the USA is not a secure third-party state within the meaning of EU data protection legislation. US companies are obliged to pass on personal data to security authorities, without you as the affected party being able to take legal action against this. The possibility that US authorities (e.g. intelligence services) may process, evaluate and permanently store your data located on US servers for surveillance purposes cannot therefore be ruled out. We have no influence on these processing activities.

Revoking your consent to data processing

Many data processing operations are only possible with your express consent. You can revoke a previously given consent at any time. The revocation does not affect the legality of the data processing carried out up to the point of revocation.

Right to object to the collection of data in specific cases and to direct marketing (Art. 21 GDPR)

If the data processing has taken place on the basis of Art. 6 para. 1 lit. E or F, you have the right to object to the processing of your personal data at any time for reasons arising from your particular situation; this also applies to profiling based on these provisions. The respective legal basis on which processing is based can be found in this privacy policy. If you object, we will no longer process your personal data unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or if the processing is for the purpose of asserting, exercising or defending legal claims (an objection under Art. 21 para. 1 GDPR).

If your personal data is processed for the purpose of direct marketing, you have the right to object at any time to the processing of personal data concerning you for the purpose of such marketing; this also applies to profiling insofar as it is associated with such direct marketing. If you object, your personal data will thereafter no longer be used for the purpose of direct advertising (an objection under Art. 21 para. 2 GDPR).

Right of appeal to the competent supervisory authority

In the event of breaches of the GDPR, data subjects shall have a right of appeal to a supervisory authority, in particular in the Member State of their usual place of residence, place of work or the place of the alleged breach. The right of appeal is without prejudice to any other administrative or judicial remedy.

Right to portability of data

You have the right to have data that we process automatically on the basis of your consent or in performance of a contract handed over to you or to a third party in a common, machine-readable format. If you demand that the data be directly transferred to another responsible party, this will only be done if it is technically feasible.

SSL and TLS encryption

This page uses SSL or TLS encryption for security reasons and to protect confidential content, such as orders or enquiries that you send to us as the site operator. You can recognise an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the padlock symbol in your browser line.

If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

Disclosure, deletion and correction

Within the scope of the applicable statutory provisions, you have the right at any time to free information about your stored personal data, its origin and recipients and the purpose of the data processing and, if applicable, a right to the correction or deletion of this data. You may contact us at any time with regard to this and other questions concerning data protection.

Right to restrict processing

You have the right to demand the restriction of the processing of your personal data. You may contact us at any time for this purpose. The right to restrict processing exists in the following cases:

  • If you dispute the accuracy of your personal data held by us, we will usually need time to verify this. You have the right to request the restriction of the processing of your personal data for the duration of the review.
  • If the processing of your personal data is taking/took place unlawfully, you can demand the restriction of data processing instead of deletion.
  • If we no longer need your personal data, but you need it to assert, defend or enforce legal claims, you have the right to request restriction of the processing of your personal data instead of deletion.
  • If you have lodged an objection pursuant to Art. 21 para 1 GDPR, a weighing up of your and our interests must be carried out. Until it has been determined whose interests prevail, you have the right to demand the restriction of the processing of your personal data.

If you have restricted the processing of your personal data, such data may – apart from being stored – only be processed with your consent or for the assertion, exercise or defence of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the European Union or a Member State.

Objection to advertising emails

The use of the contact details published within the context of the obligatory legal notice to send advertising and written information that has not been expressly requested is hereby contradicted. The operators of the pages reserve the right to take explicit legal steps if advertising, such as spam emails, is sent unsolicited.

4. Data collection on this website

Cookies

Our Internet pages use ‘cookies’. Cookies are small text files that do not cause any damage to your terminal device. They are stored either temporarily for the duration of a session (session cookies) or permanently (permanent cookies) on your terminal device. Session cookies are automatically deleted at the end of your visit. Permanent cookies remain stored on your terminal device until either you delete them or they are automatically deleted by your web browser.

In some cases, cookies from third-party companies may also be stored on your terminal device when you enter our site (third-party cookies). These enable us or you to use certain services of the third-party company (e.g. cookies for processing payment services).

Cookies have various functions. Many cookies are technically necessary, as certain website functions would not work without them (e.g. the shopping basket function or the display of videos). Other cookies are used to evaluate user behaviour or display advertising.

Cookies that are necessary to carry out the electronic communication process (necessary cookies) or to provide certain functions that you have requested (functional cookies, e.g. for the shopping basket function) or to optimise the website (e.g. cookies to measure the web audience) are stored on the basis of Art. 6 para 1 lit. f GDPR, unless another legal basis is specified. The website operator has a legitimate interest in storing cookies for the technically error-free and optimised provision of its services. If consent to the storage of cookies has been requested, the storage of the relevant cookies is based exclusively on this consent (Art. 6 para. 1 lit. a GDPR); consent can be revoked at any time.

You can configure your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general and activate the automatic deletion of cookies when closing the browser. Deactivating cookies may restrict the functionality of this website.

If cookies are used by third-party companies or for analytical purposes, we will inform you about this separately within the framework of this privacy policy and, if necessary, request your consent.

Server log files

The provider of the pages automatically collects and stores information in server log files, which your browser transmits to us automatically. These are:

  • Browser type and version
  • Operating system used
  • Referrer URL
  • Host name of the accessing computer
  • Time of the server request
  • IP address

This data is not merged with other data sources.

The collection of this data takes place on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimisation of its website – the server log files have to be recorded for this purpose.

Contact form

If you send us enquiries via the contact form, your details from the enquiry form, including the contact details you provide there, will be stored by us for the purpose of processing the enquiry and in the event of follow-up questions. We do not pass on this data without your consent.

The processing of this data takes place on the basis of Art. 6 para. 1 lit. b GDPR, where your enquiry is related to the fulfilment of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the effective processing of the enquiries addressed to us (Art. 6 para. 1 lit. f GDPR) or on your consent (Art. 6 para. 1 lit. a GDPR) if this has been requested.

The data you enter in the contact form will remain with us until you request us to delete it, revoke your consent to store it or the purpose for storing the data no longer applies (e.g. after we have completed processing your enquiry). Mandatory legal provisions – in particular retention periods – remain unaffected.

Enquiries by email, telephone or fax

If you contact us by email, telephone or fax, your enquiry including all resulting personal data (name, enquiry) will be stored and processed by us for the purpose of processing your enquiry. We do not pass on this data without your consent.

The processing of this data takes place on the basis of Art. 6 para. 1 lit. b GDPR, where your enquiry is related to the fulfilment of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the effective processing of the enquiries addressed to us (Art. 6 para. 1 lit. f GDPR) or on your consent (Art. 6 para. 1 lit. a GDPR) if this has been requested.

The data you send to us via contact enquiries will remain with us until you request us to delete it, revoke your consent to store it or the purpose for storing the data no longer applies (e.g. after we have completed processing your enquiry). Mandatory legal provisions – in particular statutory retention periods – remain unaffected.

5. Social media

Social media plug-ins with Shariff

Social media plug-ins are used on this website (e.g. Facebook, Twitter, Instagram, Pinterest, XING, LinkedIn, Tumblr).

You can usually recognise the plug-ins by their respective social media logos. To ensure data protection on this website, we only use these plug-ins together with the Shariff application. This application prevents the plug-ins integrated on this website from transmitting data to the respective provider when you first enter the page.

Only when you activate the respective plug-in by clicking on the associated button will a direct connection to the provider’s server be established (consent). As soon as you activate the plug-in, the respective provider receives the information that you have visited this website with your IP address. If at the same time you are logged in to your respective social media account (e.g. Facebook), the respective provider is able to assign your visit to this website to your user account.

The activation of the plug-in constitutes consent within the meaning of Art. 6 para. 1 lit. a GDPR. You can revoke this consent with effect for the future at any time.

6. Analytical tools and advertising

Google Tag Manager

We use the Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

The Google Tag Manager is a tool which helps us to integrate tracking or statistical tools and other technologies on our website. The Google Tag Manager does not itself create user profiles, store cookies or perform any independent analyses. It is only used to manage and display the tools integrated through it. However, Google Tag Manager does collect your IP address, which can also be transmitted to Google’s parent company in the United States.

The use of the Google Tag Manager takes place on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in a rapid and uncomplicated integration and management of various tools on its website. If consent to the storage of cookies has been requested, the processing takes place exclusively on the basis of Art. 6 para. 1 lit. a GDPR; consent can be revoked at any time.

Google Analytics

This website uses functions of the web analysis service Google Analytics. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics enables the website operator to analyse the behaviour of website visitors. The website operator receives various usage data, such as page views, length of stay, operating systems used and origin of the user. Google may combine this data in a profile that is assigned to the respective user or their terminal device.

Google Analytics uses technologies that enable the recognition of the user for the purpose of analysing user behaviour (e.g. cookies or device fingerprinting). The information collected by Google about the use of this website is usually transmitted to a Google server in the USA and stored there.

The use of this analytical tool takes place on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in analysing user behaviour in order to optimise both its website and its advertising. If a corresponding consent has been requested (for example, consent to the storage of cookies), the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR; consent can be revoked at any time.

Data transmission to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://privacy.google.com/businesses/controllerterms/mccs/.

IP anonymisation

We activated the IP anonymisation function on this website. As a result, within Member States of the European Union or in other states party to the Agreement in the European Economic Area, Google will shorten your IP address before transmission to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

Browser plug-in

You can prevent the collection and processing of your data by Google by downloading and installing the browser plug-in available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de.

For more information on the handling of user data at Google Analytics, please refer to Google’s privacy policy: https://support.google.com/analytics/answer/6004245?hl=de.

Order processing

We have concluded a contract with Google for order processing and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

Storage period

Data stored by Google at the user and event level, which are linked to cookies, user IDs (e.g., user ID) or advertising IDs (e.g., DoubleClick cookies, Android advertising ID), are anonymised after 26 months or deleted. Details can be found at the following link: https://support.google.com/analytics/answer/7667196?hl=de

Google Ads

The website operator uses Google Ads. Google Ads is an online advertising program of Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Ads allows us to display advertisements in the Google search engine or on third-party websites if the user enters certain search terms with Google (keyword targeting). In addition, targeted advertisements can be displayed based on the user data available at Google (such as location data and interests) (target group targeting). As a website operator, we are able to evaluate this data quantitatively, for example by analysing which search terms led to the display of our advertisements and how many advertisements led to corresponding clicks.

The use of Google Ads takes place on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the most effective marketing of its service products.

Data transmission to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://policies.google.com/privacy/frameworks and https://privacy.google.com/businesses/controllerterms/mccs/.

Google Remarketing

This website uses the functions of Google Analytics Remarketing. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Remarketing analyses your user behaviour on our website (for example, clicking on certain products) in order to assign you to certain advertising target groups and then display suitable web messages to you when visiting other online offers (remarketing or re-targeting).

In addition, the advertising target groups created with Google Remarketing can be linked to Google’s cross-device functions. In this way, interest-based, personalised advertising messages that have been adapted to you on one device (such as a mobile phone) depending on your previous usage and surfing behaviour can also be displayed on another of your devices (such as a tablet or PC).

If you have a Google account, you can opt out of personalised advertising at the following link: https://www.google.com/settings/ads/onweb/.

The use of Google Remarketing takes place on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the most effective marketing of its products. If consent to the storage of cookies has been requested, the processing takes place exclusively on the basis of Art. 6 para. 1 lit. a GDPR; consent can be revoked at any time.

Further information and the data protection provisions can be found in Google’s privacy policy at: https://policies.google.com/technologies/ads?hl=de.

Google conversion tracking

This website uses Google conversion tracking. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

With the help of Google conversion tracking, we and Google can tell whether the user has performed certain actions. For example, we can evaluate how often buttons on our website were clicked and which products were viewed or purchased particularly frequently. This information is used to generate conversion statistics. We know the total number of users who have clicked on our ads and what actions they have taken. We do not receive any information with which we can personally identify the user. Google itself uses cookies or similar recognition technologies for identification purposes.

The use of Google conversion tracking takes place on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in analysing user behaviour in order to optimise both its website and its advertising. If a corresponding consent has been requested (for example, consent to the storage of cookies), the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR; consent can be revoked at any time.

More information about Google conversion tracking can be found in Google’s privacy policy: https://policies.google.com/privacy?hl=en.

Facebook Pixel

This website uses Facebook Pixel for conversion measurement. The provider of this service is Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Facebook, the collected data is also transferred to the USA and other third countries.

The behaviour of the site visitors can thus be tracked after they have been redirected to the provider’s website by clicking on a Facebook advertisement. As a result, the effectiveness of Facebook advertisements can be evaluated for statistical and market research purposes and future advertising measures can be optimised.

For us as the operator of this website, the collected data is anonymous, we cannot draw any conclusions about the identity of the users. However, the data is stored and processed by Facebook, so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with the Facebook data use policy. As a result, Facebook can enable the placement of advertisements on Facebook pages and outside of Facebook. This use of the data cannot be influenced by us as the site operator.

The use of Facebook Pixel takes place on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in effective advertising measures including social media. If a corresponding consent has been requested (for example, consent to the storage of cookies), the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR; consent can be revoked at any time.

Data transmission to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://www.facebook.com/legal/EU_data_transfer_addendum and https://de-de.facebook.com/help/566994660333381.

If personal data is collected on our website and forwarded to Facebook using the tool described here, we and Facebook Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). The joint responsibility is limited exclusively to the collection of data and its transfer to Facebook. Processing by Facebook after forwarding is not part of the joint responsibility. The obligations incumbent on us together have been set out in an agreement on joint processing. The text of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing data protection information when using the Facebook tool and for the secure implementation of the tool on our website under data protection law. Facebook is responsible for the data security of the Facebook products. Rights of data subjects (such as requests for information) with regard to the data processed by Facebook can be asserted directly with Facebook. If you assert your rights with us, we are obliged to forward them to Facebook.

You can find further information on protecting your privacy in Facebook’s privacy policy: https://de-de.facebook.com/about/privacy/.

You can also deactivate the remarketing function, Custom Audiences, in the advertising settings section at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. You must be logged into Facebook to do this.

If you do not have a Facebook account, you can disable Facebook usage-based advertising on the website of the European Interactive Digital Advertising Alliance: http://www.youronlinechoices.com/de/praferenzmanagement/.

LinkedIn Insight Tag

This website uses the LinkedIn Insight Tag. The provider of this service is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.

Data processing by LinkedIn Insight Tag

With the help of the LinkedIn Insight Tag, we receive information about visitors to our website. If a website visitor is registered with LinkedIn, among other things, we can analyse the basic professional data of our website visitors (such as career level, company size, country, location, industry and job title) and thus better align our page with the respective target groups. We can also use LinkedIn Insight tags to measure whether the visitors to our websites make a purchase or take any other action (conversion measurement). Conversion measurement can also be carried out across devices (e.g. from PC to tablet). LinkedIn Insight Tag also offers a re-targeting feature that allows us to display targeted off-site advertising to visitors to our website, which LinkedIn states does not identify the recipient of the advertising.

LinkedIn itself also collects so-called log files (URL, referrer URL, IP address, device and browser properties and time of access). The IP addresses are shortened or (if they are used to reach LinkedIn members across devices) hashed (pseudonymised). The direct identifiers of LinkedIn members are deleted by LinkedIn after seven days. The remaining pseudonymised data is then deleted within 180 days.

The data collected by LinkedIn cannot be assigned to specific individuals by us as the website operator. LinkedIn will store the collected personal data of website visitors on its servers in the USA and use it in the context of its own advertising measures. For details, please refer to LinkedIn's privacy policy at https://www.linkedin.com/legal/privacy-policy#choices-oblig.

Legal basis

The use of LinkedIn Insight takes place on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in effective advertising measures including social media. If a corresponding consent has been requested (for example, consent to the storage of cookies), the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR; consent can be revoked at any time.

Data transmission to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://www.linkedin.com/legal/l/dpa and https://www.linkedin.com/legal/l/eu-sccs.

Objecting to the use of LinkedIn Insight Tag

You can object to the analysis of user behaviour and targeted advertising by LinkedIn under the following link: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.

Furthermore, LinkedIn members can control the use of their personal data for advertising purposes in the account settings. In order to avoid a link between data collected on our website by LinkedIn and your LinkedIn account, you must log out of your LinkedIn account before visiting our website.

Conclusion of a contract for order processing

We have entered into a contract for order processing with LinkedIn.

7. Newsletter

Newsletter data

If you would like to receive the newsletter offered on the website, we need an email address from you as well as information that allows us to check that you are the owner of the stated email address and that you agree to receive the newsletter. Further data is not collected or only collected on a voluntary basis. We use this data exclusively for sending the requested information and do not pass it on to third parties.

The processing of the data entered in the newsletter registration form takes place exclusively on the basis of your express consent (Art. 6 para. 1 lit. a GDPR). You can revoke your consent to the storage of the data, the email address and their use for sending the newsletter at any time, for example via the “Unsubscribe” link in the newsletter. The legality of the data processing operations already carried out remains unaffected by the revocation.

The data you provide to us for the purpose of subscribing to the newsletter will be stored by us or the newsletter provider until you unsubscribe from the newsletter and will be deleted from the newsletter distribution list after unsubscribing from the newsletter or after its purpose has ceased to exist. We reserve the right to delete or block email addresses from our newsletter distribution list at our own discretion within the scope of our legitimate interest in accordance with Art. 6 para. 1 lit. f GDPR.

After you have unsubscribed from the newsletter distribution list, your email address will be stored by us or the newsletter service provider, if necessary in a blacklist, in order to prevent future mailings. The data from the blacklist is only used for this purpose and is not merged with other data. This serves both your interest and our interest in complying with legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR). The storage in the blacklist is not time limited. You can object to the storage if your interests outweigh our legitimate interest.

8. Plug-ins and tools

YouTube with enhanced privacy

This website includes videos from YouTube. The provider of the pages is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

We use YouTube in enhanced privacy mode. According to YouTube, this mode does not cause YouTube to store information about visitors to this website before they watch the video. However, the enhanced privacy mode does not necessarily exclude the transfer of data to YouTube partners. For example, YouTube connects to the Google DoubleClick network – regardless of whether you watch a video.

As soon as you start a YouTube video on this website, a connection to the YouTube servers is established. The YouTube server is informed which of our pages you have visited. If you are logged into your YouTube account, you enable YouTube to associate your surfing behaviour directly with your personal profile. You can prevent this by logging out of your YouTube account.

Furthermore, after starting a video, YouTube can store various cookies on your terminal device or use comparable recognition technologies (such as device fingerprinting). In this way, YouTube can receive information about visitors to this website. This information is used, among other things, to collect video statistics, improve user-friendliness and prevent fraud attempts.

If necessary, after the start of a YouTube video, further data processing operations may be triggered over which we have no control.

The use of YouTube is in the interest of an attractive presentation of our online offers. This represents a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR. If consent to the storage of cookies has been requested, the processing takes place exclusively on the basis of Art. 6 para. 1 lit. a GDPR; consent can be revoked at any time.

You can find more information about data protection on YouTube in their privacy policy at: https://policies.google.com/privacy?hl=en.

Vimeo without tracking (Do Not Track)

This website uses plug-ins of the video portal Vimeo. The provider is Vimeo Inc., 555 West 18th Street, New York, New York 10011, USA.

When you visit one of our pages equipped with Vimeo videos, a connection to the Vimeo servers is established. The Vimeo server is informed which of our pages you have visited. Vimeo also receives your IP address. However, we have configured Vimeo so that Vimeo will not track your user activity and will not set cookies.

The use of Vimeo is in the interest of an attractive presentation of our online offers. This represents a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR. If consent to the storage of cookies has been requested, the processing takes place exclusively on the basis of Art. 6 para. 1 lit. a GDPR; consent can be revoked at any time.

Data transmission to the USA is based on the standard contractual clauses of the EU Commission and, according to Vimeo, on ‘legitimate business interests’. You can find details here: https://vimeo.com/privacy.

Further information on the handling of user data can be found in the privacy policy of Vimeo at: https://vimeo.com/privacy.

Google Web Fonts (local hosting)

This page uses web fonts provided by Google for the uniform presentation of fonts. The Google fonts are installed locally. A connection to Google servers does not take place.

Further information about Google Web Fonts can be found at https://developers.google.com/fonts/faq and in the Google privacy policy: https://policies.google.com/privacy?hl=en.

Font Awesome (local hosting)

This page uses Font Awesome fonts for the uniform presentation of fonts. Font Awesome is locally installed. A connection to the servers of Fonticons Inc. does not take place.

Further information about Font Awesome can be found in the Font Awesome privacy policy at: https://fontawesome.com/privacy.

Google Maps

This page uses the Google Maps map service. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

To use the functions of Google Maps it is necessary to store your IP address. This information is usually transferred to a Google server in the USA and stored there. The provider of this page has no influence on this data transfer.

The use of Google Maps takes place in the interests of an attractive presentation of our online offers and an easy locatability of the places indicated by us on the website. This represents a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR. If consent to the storage of cookies has been requested, the processing takes place exclusively on the basis of Art. 6 para. 1 lit. a GDPR; consent can be revoked at any time.

Data transmission to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://privacy.google.com/businesses/gdprcontrollerterms/ and https://privacy.google.com/businesses/gdprcontrollerterms/sccs/.

For more information on the handling of user data at, please refer to Google’s privacy policy: https://policies.google.com/privacy?hl=en.

9. E-commerce and payment providers

Processing of data (customer and contract data)

We collect, process and use personal data only to the extent necessary for the establishment, content-related design or modification of the legal relationship (inventory data). This takes place on the basis of Art. 6 para. 1 lit. f GDPR, which permits the processing of data for the fulfilment of a contract or pre-contractual measures. We collect, process and use personal data about the use of this website (usage data) only to the extent necessary to enable the user to use the service or for billing.

The customer data collected will be deleted after completion of the order or termination of the business relationship. Statutory retention periods remain unaffected.

10. Audio and video conferencing

Data processing

Among other things, we use online conference tools to communicate with our customers. Details of the tools we use are listed below. If you communicate with us via video or audio conference via the Internet, your personal data will be collected and processed by us and the provider of the respective conference tool.

The conference tools collect all the data that you provide or use for the use of the tools (email address and/or your telephone number). The conference tools also process the duration of the conference, start and end (time) of participation in the conference, number of participants and other contextual information in connection with the communication process (metadata).

In addition, the provider of the tool processes all the technical data necessary for the processing of online communication. This includes in particular: IP addresses, MAC addresses, device IDs, device type, operating system type and version, client version, camera type, microphone or loudspeaker as well as the type of connection.

If content is exchanged, uploaded or provided in any other way within the tool, it will also be stored on the servers of the tool providers. Such content includes, but is not limited to: cloud records, chat/instant messages, voicemail, uploaded photos and videos, files, whiteboards and other information shared during use of the service.

Please note that we do not have complete control over the data processing operations of the tools used. Our options are largely based on the company policy of the respective provider. Further information on the data processing by the conference tools can be found in the privacy policies of the respective tools used, which we have listed below this text.

Purpose and legal bases

The conference tools are used to communicate with prospective or existing contractual partners or to offer certain services to our customers (Article 6 para. 1 Cl. 1 lit. b GDPR). In addition, the use of the tools serves the general simplification and acceleration of communication with us or our company (legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR). If consent has been requested, the use of the relevant tools takes place on the basis of this consent; consent can be revoked with effect for the future at any time.

Storage period

The data collected directly by us via the video and conference tools will be deleted from our systems as soon as you request us to delete it, revoke your consent to storage or the purpose for data storage no longer applies. Stored cookies remain on your device until you delete them. Mandatory statutory retention periods remain unaffected.

We have no control over the storage period of your data, which is stored by the operators of the conference tools for their own purposes. For details, please contact the operators of the conference tools directly.

Conference tools used

We use the following conference tools:

GoToMeeting

We use GoToMeeting. The provider is LogMeIn, Inc., 320 Summer Street Boston, MA 02210, USA. For details on data processing, please refer to GoToMeeting’s privacy policy: https://www.logmeininc.com/de/legal/privacy.

Data transmission to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://logmeincdn.azureedge.net/legal/lmi-customer-dpa-2020v1-de.pdf.

Conclusion of a contract for order processing

We have concluded a contract with the provider of GoToMeeting for order processing and fully implement the strict requirements of the German data protection authorities when using GoToMeeting.

11. Own services

Handling of applicant data

We offer you the opportunity to apply to us (for example by email, by post or via online application form). In the following, we inform you about the scope, purpose and use of your personal data collected during the application process. We affirm that the collection, processing and use of your data is in accordance with applicable data protection law and all other legal provisions and that your data will be treated strictly confidentially.

Scope and purpose of data collection

If you send us an application, we will process your associated personal data (e.g. contact and communication data, application documents, notes taken during interviews etc.) to the extent that this is necessary to decide on the establishment of an employment relationship. The legal basis for this is Section 26 FDPA [Federal Data Protection Act] under German law (initiation of an employment relationship), Art. 6 para. 1 lit. b GDPR (general contract initiation) and – if you have given your consent – Art. 6 para. 1 lit. a GDPR. Consent can be revoked at any time. Your personal data will only be passed on to persons within our company who are involved in processing your application.

If the application is successful, the data submitted by you will be stored in our data processing systems on the basis of Section 26 FDPA and Art. 6 para. 1 lit. b GDPR for the purpose of carrying out the employment relationship.

Retention period of the data

If we cannot offer you a job, if you reject a job offer or withdraw your application, we reserve the right to use the data transmitted by you on the basis of our legitimate interests (Art. 6 para. 1 lit. f GDPR) for up to 6 months from the end of the application process (rejection or withdrawal of the application). The data is then deleted and the physical application documents are destroyed. In particular, the storage serves the purpose of proof in the event of a legal dispute. If it can be seen that the data will be required after the expiry of the 6-month period (for example, due to an impending or pending legal dispute), deletion will only take place if the purpose for continued retention no longer applies.

A longer retention period may also take place if you have given your consent (Art. 6 para. 1 lit. a GDPR) or if legal retention obligations prevent deletion.

Admission to the applicant pool

If we do not offer you a job, it may be possible to include you in our applicant pool. In the case of admission, all documents and information from the application will be transferred to the applicant pool in order to contact you in the case of suitable vacancies.

Admission to the applicant pool takes place exclusively on the basis of your express consent (Art. 6 para. 1 lit. a GDPR). The submission of consent is voluntary and is not related to the current application process. The data subject may revoke their consent at any time. In this case, the data from the applicant pool will be irrevocably deleted, unless there are statutory grounds for retention.

The data from the applicant pool will be irrevocably deleted no later than two years after the consent has been given.

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